Privacy Policy

Last Updated: February 26, 2025

Welcome to www.fitkit.studio (the “Site”), operated by YKH Studio Inc. d/b/a Fit Kit Studio (“Fit Kit Studio,” “we,” “us,” or “our”).

We value your privacy and strive to protect your personal information. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit or use our Site and related services (collectively, the “Services”).

By using our Site or Services, you acknowledge you have read and understand this Privacy Policy. If you do not agree with our policies and practices, please do not use our Site.

1. Information We CollectPersonal Information Provided by YouContact Details: We may collect your name, email address, and any other information you choose to provide when you fill out forms on our Site or otherwise interact with us.

Potential Future Collection:
You may later provide us with phone numbers or payment information if our services expand to include billing or more detailed inquiries.

Information Collected Automatically

Usage Data:
We automatically collect certain information about your device, browsing actions, and patterns. This may include your IP address, browser type, operating system, referral URLs, and pages viewed.

Cookies and Tracking Technologies:

We use cookies, pixels (including Facebook Pixel), Google Analytics, and similar tracking technologies to collect information about your interactions with the Site. You can manage your cookie preferences via our cookie consent mechanism or your browser settings.

No Special Categories of Data

We do not intentionally collect sensitive personal data or any health-related information through our Site.

2. How We Collect Your Information

Directly from You:
When you submit information through forms, sign up for our mailing list, or otherwise communicate with us.

Third-Party Integrations: Tools like Google Analytics and Facebook Pixel collect usage data to help us understand and improve our Site.

Cookies and Similar Technologies: We use cookies and similar tracking technologies to enhance user experience, provide analytics, and improve our marketing efforts.

3. Purpose of Collection and Legal Basis

We may use the personal information we collect for various purposes, relying on different lawful bases under applicable privacy laws (such as the GDPR):

Providing and Improving Our Services

Purpose:
To better understand our audience, provide tailored experiences, and enhance our Services.

Legal Basis: Legitimate Interests (e.g., business optimization, understanding website traffic).Analytics

Purpose:
To analyze Site usage, measure the effectiveness of marketing campaigns, and improve overall performance.

Legal Basis: Legitimate Interests (we have a business interest in analyzing how our Services are used).

Communications and Marketing

Purpose:
To send newsletters or marketing communications, if you have opted in.

Legal Basis: Consent (e.g., you explicitly subscribe to our mailing list).

Compliance and Enforcement

Purpose:
To comply with legal obligations, protect our rights, or enforce our Terms of Service or other contracts.

Legal Basis: Legal Obligation (if required by law) or Legitimate Interests (protecting our rights).

If we need to process your data for any other purpose not covered here, we will seek your consent or rely on a different lawful basis, where required by law.

4. Data Sharing and Disclosure

Service Providers:
We may share personal data with trusted third-party service providers (e.g., Google Analytics, Facebook/Meta, CRM tools such as GoHighLevel, email marketing providers) who assist in operating our Site and Services.

Legal Compliance and Protection: We may disclose personal information if required by law or when we believe that disclosure is necessary to protect our rights, comply with a judicial proceeding, or to prevent fraud or imminent harm.

No Sale of Personal Information: We do not sell your personal information to third parties.Because we may expand our toolset over time, we reserve the right to update this Privacy Policy to include additional third-party providers under substantially the same or similar terms.

5. International Data Transfers

We are a U.S.-based company. We and our service providers may access or store your data in jurisdictions different from yours (including in the United States and potentially other countries). When we transfer data relating to individuals located in the European Economic Area (EEA), the United Kingdom, or Switzerland to countries outside those regions, we may rely on:

Standard Contractual Clauses (SCCs) or other lawful transfer mechanisms approved by relevant authorities,Your Consent (in limited circumstances), or

Other recognized exceptions under applicable laws.If you have questions about our international data transfer practices, please contact us at .

6. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes for which we collected it, and to comply with our legal obligations. Specifically:

Marketing/Contact Information: Retained for up to 3 years from the last interaction with you (e.g., opening an email, clicking a link, or contacting us), unless you request that we delete it sooner.

Payment/Transactional Data (if applicable): Retained for up to 7 years or as required by tax or other applicable laws.

We may retain certain data for longer if necessary to comply with legal, accounting, or regulatory requirements, or to protect our legitimate interests.

7. Your Rights

Depending on your jurisdiction, you may have certain rights regarding your personal information:

General Rights (GDPR/EU Residents):

Access:
Request a copy of the personal data we hold about you.

Rectification: Ask us to correct inaccurate or incomplete data.

Erasure (“Right to be Forgotten”): Request that we delete your personal data in certain circumstances.

Restriction of Processing: Request that we limit the processing of your data.

Data Portability: Request a copy of your data in a machine-readable format.

Objection: You can object to certain processing activities based on legitimate interests.

CCPA/CPRA (California Residents):

Right to Know:

Request details of the categories and specific pieces of personal data we collect, use, disclose, and sell (we do not sell personal data).

Right to Delete: Request that we delete the personal information we have about you, subject to certain exceptions.

Right to Opt-Out of Sale or Sharing: Even though we do not sell or share personal data in a way that triggers CCPA obligations, you have the right to direct us not to sell or share your personal information at any time.

To exercise these rights, please contact. We will respond to .

We will respond to requests to exercise these rights in accordance with applicable data protection laws.

8. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:
Recognize you when you return to our Site,
Understand how you interact with our content.
Provide and measure advertising and marketing campaigns.
You can manage your cookie preferences through our cookie consent pop-up or your browser settings.

If you are an EU resident, you may see a specific cookie consent banner when you first visit our Site.

9. “Do Not Sell or Share My Personal Information” (California Residents)

We do not sell personal information as defined under the California Consumer Privacy Act (CCPA) or the California Privacy Rights Act (CPRA). However, if you have any questions or wish to ensure we do not sell or share your personal information in the future, you can contact us at .

We will promptly respond to your request in accordance with California law .

10. Security Measures

We take reasonable and appropriate measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include:

Secure Connections (HTTPS): We use SSL/TLS to encrypt data in transit between your browser and our Site.

Access Controls: Only authorized personnel and trusted third-party service providers have access to personal data on a need-to-know basis.

Trusted Service Providers: We work with reputable hosting and SaaS providers who follow industry best practices to secure data at rest.However, no method of transmission or storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

11. Children’s Privacy

Our Site is not intended for children under 13 in the U.S. (or under 16 in the EU). We do not knowingly collect personal information from minors. If you believe your child has provided personal information on our Site, please contact us immediately at and we will take steps to delete such information.

12. Third-Party Links

Our Site may contain links to third-party websites, plug-ins, or applications. We do not control these third parties and are not responsible for their privacy statements. We encourage you to read the privacy policies of any third-party sites you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the law, or technology. We encourage you to review this page periodically for the latest information on our privacy practices. When we make changes, we will revise the “Last Updated” date at the top of this Policy.

14. Data Protection Officer (DPO) / EU Representative

We have not appointed a formal Data Protection Officer or EU representative at this time, as we do not regularly monitor or process large-scale data of individuals in the European Union. Should our activities expand or legal obligations change, we may appoint a DPO or EU representative and update this Privacy Policy accordingly.

15. Contact Us

If you have any questions or concerns about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: hello@fitkit.studio
Address:
YKH Studio Inc. d/b/a Fit Kit Studio,
123 S Bell Ave
Chicago, IL, USA 60612

By using our Site and Services, you acknowledge that you have read and understood this Privacy Policy.

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